Embedded. Fluid.
Risk-savvy.
Let’s make B2B trade future-proof with TradeTech
AREA42 improves B2B trade.
How? We identify real trade problems and create embedded, customer-centric TradeTech solutions leading to a fluid and risk-savvy trade environment.

PORTFOLIO of TradeTech Solutions
AREA42's portfolio of ventures
AREA42 has a proven track record of delivering TradeTech innovations, including working capital products, a marketplace orchestrator, and a PSP.
Our products enable SMEs to build trust with their business partners.




OUR APPROACH To trade technology
The way we trade products and services is changing rapidly.
AREA42 uses TradeTech to help disrupt B2B commerce.
We're a venture builder improving B2B trade by creating customer-focussed products based on new trade technology, connecting people, and helping entrepreneurs.
Innovation Lab
Entrepreneurial minds are the driving forces of change. That’s why we empower TradeTech enthusiasts to discover, validate, and launch a business.
We build ventures & solve real customer problems ->Ventures
We love teaming up with fellow TradeTech fanatics - are you a founder or an investor looking to collaborate and grow a business focused on trade technology?
AREA42's ventures portfolio ->Resources
Whether you’re new to the industry or an old-timer: we’ve got you covered with our whitepapers, reports, blog posts and other TradeTech content.
Learn with AREA42 ->TradeTEch Innovation AND VENTURES programmes
Boost your trade idea
Together we’re turning ideas into innovative, solutions-driven startups and scaleups to disrupt the B2B trade.

Innovation Lab - MISSION42
MISSION42 is AREA42's innovation lab and accelerator programme. We take entrepreneurial minds from idea to MVP. Let's validate and solve real customer problems together!
Venture-building programme ->
Venture programme for founders and investors
Already a founder and looking for collaboration? Are you an investor in search of new trade technology innovations? Get in touch and pitch your ideas to our TradeTech experts. Let's see how we can change the world together!
Ventures portfolio ->

Download our latest report
EVENTS
Connect with us at an upcoming event
Join AREA42 and our embedded working capital TradeTech products at an event near you or online.
We love sharing knowledge and meeting like-minded people interested in trade technology!

Embedded Finance for CFOs - NEW DATE!
Explore how embedded finance transforms the role of CFOs and innovates financial services. AREA42 hosts! 27 May 2025 - NEW DATE!
Apply now ->
AREA42 at Digital Finance Summit 2024
AREA42 is a silver sponsor of Digital Finance Summit 2024, Leveraging Natural Intelligence.
Apply now ->